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The art of balancing – Leveraging marketplaces without falling into their traps

In today’s digital world, the opportunities for eCommerce are wider than ever. The low barriers to entry mean that changes are happening not just year by year but month by month. eCommerce owners face the challenge of balancing profitability, competitive offerings, promotional activities, customer loyalty, and preferences. Partnering with marketplaces, developing your own eCommerce platform, […]

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Allegro is changing the rules of the game

Allegro, a marketplace familiar to nearly everyone, is altering the way products and offers are displayed. Starting in October, buyers will see offers presented on the platform in a new way. For sellers, this signals the need to revise strategies, prepare for stronger competition, and consider advertising and the more limited presentation of their products. […]

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eCommerce growth – is your business ready?

eCommerce has become a crucial industry witnessing rapid global expansion as the digital landscape evolves. While this growth represents immense potential for revenue generation and global outreach, it also introduces a diverse array of challenges that businesses must address to ensure continued success. From managing high traffic volumes to fostering customer loyalty, optimizing website performance, […]

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Grzegorz Oleksa
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Maciej Brzeziński
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