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The art of balancing – Leveraging marketplaces without falling into their traps

August 26, 2024

In today’s digital world, the opportunities for eCommerce are wider than ever. The low barriers to entry mean that changes are happening not just year by year but month by month. eCommerce owners face the challenge of balancing profitability, competitive offerings, promotional activities, customer loyalty, and preferences. Partnering with marketplaces, developing your own eCommerce platform, […]

eCommerce

Allegro is changing the rules of the game

August 21, 2024

Allegro, a marketplace familiar to nearly everyone, is altering the way products and offers are displayed. Starting in October, buyers will see offers presented on the platform in a new way. For sellers, this signals the need to revise strategies, prepare for stronger competition, and consider advertising and the more limited presentation of their products. […]

eCommerce

eCommerce growth – is your business ready?

April 8, 2024

eCommerce has become a crucial industry witnessing rapid global expansion as the digital landscape evolves. While this growth represents immense potential for revenue generation and global outreach, it also introduces a diverse array of challenges that businesses must address to ensure continued success. From managing high traffic volumes to fostering customer loyalty, optimizing website performance, […]

Digital Marketing, eCommerce, For clients

eCommerce healthcheck

January 24, 2024

In this article, we distinguish the three main stages that most eCommerce businesses go through. Read more.

eCommerce, For clients

Discovery workshops for scaling up an eCommerce business

November 2, 2023

In the ever-evolving world of eCommerce, scaling up your business is a constant pursuit. As your eCommerce enterprise gains momentum, the need for strategic expansion becomes evident.