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eBay’s collectibles initiatives are front and center as the company doubles down on the categories that built its early community. In recent years, eBay said it has invested heavily in returning to its roots as a place to buy and sell collectibles through a focus category strategy. That strategy spans acquisitions, curated experiences, and new […]
PayPal developments in ChatGPT and Shopware signal a major shift in how people will discover products and pay online. PayPal says its wallet will be coming soon to ChatGPT, and PayPal merchants will be discoverable in the chat experience. That means shoppers could find items, chat about them, and move straight to purchase with very […]
The big picture – what Walmart and ChatGPT Instant Checkout means for shoppers Walmart and ChatGPT Instant Checkout mark a clear shift in how people shop online. Walmart announced a new partnership with OpenAI that will let customers and members shop Walmart inside ChatGPT using Instant Checkout. The idea is simple but powerful. A shopper […]
Etsy’s holiday campaign and features at a glance Etsy’s holiday campaign and features are built to make this season feel personal and warm. The company is rolling out a new holiday marketing push that reaches people on TV, digital, and social. The message is simple and hopeful, saying an Etsy Holiday makes you feel seen. […]
Amazon’s FBA Fee Adjustments are front and center this holiday season, and sellers are right to ask how these changes will ripple through costs, pricing, and customer experience. The big picture is clear enough – most major carriers are implementing peak surcharges, and Amazon is aligning with that industry pattern to keep delivery speed and […]
eBay’s strategic moves are coming into focus with two clear actions. One is a push to make cash flow faster for sellers. The other is a plan to grow in social, sustainable consumer-to-consumer shopping. Together, they show a company that is tuning its platform for the next wave of buyers and sellers. In this article, […]
Walmart pricing and logistics strategy is all about two clear goals. First, help shoppers save money on the items they need. Second, get those items to homes as fast as possible. The company’s latest moves show both goals in action. On the logistics side, Walmart plans deliveries using hexagon-shaped map segments. This shift moves away […]
Amazon Q2 performance and strategy have drawn extra attention this year because the company is pushing hard on efficiency while still gearing up for big retail moments. In simple terms, Amazon is tightening spending in its core retail business, fine-tuning how it hires, and lining up the calendar for peak-season demand. These moves, taken together, […]
eCommerce customer retention is one of the most commonly used strategies to increase profitability and boost brand awareness. Working on customer retention and loyalty means nurturing relationships with them to build symmetrical, long-term value through repeat purchases. Keeping existing customers can be far more cost-effective than acquiring new ones. Increasing customer retention by 5% can […]
Challenge: show customers how much more they need to spend to get free shipping Solution: a visual progress bar with live updates of the amount they need to spend to get free shipping Have you ever wished your WooCommerce store could show customers how close they are to getting free shipping? That’s exactly what we’re […]
